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Designing an Infographic: Process

Process Infographics

Process Infographics are used to condense an intricate process or show the process in short, but succinct steps where visuals can make a difference.  They are great for envisioning strategies, product guides, recipes, and more.

Process Infographic-Example of Circle Layout

To show a cyclical process, use a circle layout.

  • Works well when the process repeats or contains duplication and enhancement.
  • The beginning of the process should be clearly marked.
  • Use numbers, arrows, or icons to show the path the process travels.

Process Infographic-Example of S-shaped Layout

Use an S-shaped layout to save space in your process infographic.

  • Space is not infinite, so to fit more steps use the S-shaped layout, also called the snake layout.
  • The S-shaped layout works well with visualizing a journey or story.

Process Infographic-Example of Photos with Transparent Background

Use images to show your process.

  • Icons are great, but are not always realistic enough to explain important data.
  • Choose photos that have a transparent background to prevent the background of the image distracting the viewer away from goal of your infographic.
  • Pro tip: Canva has a built-in tool that allows you to remove the backgrounds of some photos.
  • Add a border around any photo you use that doesn't have a transparent background to help prevent distraction.
  • You can use a photo to show the end result of your process.

Process Infographic-Example of Color Coding

Use color to code phases of your process.

  • Color is more than just "making it look pretty."
  • How you use color can effect how quickly your infographic is understood.
  • Pro tip: Color code different steps in your process to make it easier to follow and show how steps are grouped together.

Process Infographic-Example of Fonts

The fonts you choose affect how your data is comprehended, so select fonts that echo the goal of your infographic.

  • Some fonts have a more classic-look, while others have a more modern feel, choose what fits with your theme.
  • When choosing your fonts think of your audience and the tone you want to set.

Process Infographic-Example of a Flow Chart

For a process with more than one track, use a flow chart.

  • Flow charts take processes with many tracks and supporting processes making them simpler to follow, streamlining workflows, and deciphering complex processes into manageable steps.
  • Flow charts usually have a box (or other shape) to show a step in a process with lines or arrows leading to the next step.

Process Infographic-Example of Step-by-Step Layout

For a direct process, use a step-by-step layout.

  • An uncomplicated infographic with numbered steps can be very successful when creating imagery for a clear-cut process.
  • Add well-defined steps to streamline data, especially when you have a large amount of data, to prevent it from being overwhelming.
  • To hold the viewer's attention and make the infographic simple to understand, use shapes of color to move from one step of the infographic to the next.
  • Pro tip: To make the infographic simpler to comprehend, color should be used tactically.

Process Infographic-Example of Merged Icons

Envision steps with images, illustrations, or icons.

  • Adds graphic appeal.
  • Helps stop the infographic from developing too much text.
  • Make your own custom graphics by merging two or more icons into one as you would on a collage.

Process Infographic-Example of a Mind Map with Description

For a process that doesn't follow a certain order you can develop a mind map.

  • A mind map links data and highlights where distinct data diverge.
  • Mind maps also allow you to demonstrate an extensive summary of a process.
  • You will need to provide perspective of data with a short description.

Process Infographic-Example of a Mind Map to Help Work Through a Process

Good for sharing data readers should keeping the forefront of their minds as they work through a process.

Process Infographic-Example of Bright Colors

Bright colors can bring fun and interest to what might be a dull process.

Process Infographic-Example of Visual Cues

To create a flow and show direction in your infographic, use visual cues.

  • Visual cues, which show the reader how to read your infographic, are items like arrows, photos of someone looking in a certain direction, and images of fingers pointing.
  • Plan out how you would like your data to be laid out, using arrows or lines to generate a track for readers to follow.

Process Infographic-Example of Subtle Visual Cues

Add the arrow shape into your section backgrounds for an understated tactic to have each section "point" to the next.

References

Images from:

McGuire, Sara. "28 Process Infographic Templates and Visualization Tips." Venngage, 08 May 2020, https://venngage.com/blog.