Use icons to illustrate and emphasize key statistics in your infographic.

• Select an icon that echos the theme of your statistic.
• Pair an icon with your statistic to make it more eye-catching.
• Choose a font style and color that coordinates with your icon and theme for the text of the statistic.

Develop a pictogram to highlight your statistical data.

• Pictograms are a visual representation of data where each component is denoted by an icon.
• Used frequently when creating infographics for social media, especially with large, bold text to make an impression.

Use a mixture of types of charts to make a diverse Statistical Infographic.

• If all your charts are the same or similar, it could be easy for the reader to miss or overlook data, but with different styles the reader is more likely to stay engaged.
• Have variety in your charts by using a bar chart in one section and a pictograpm in another or a pie chart in another.
• Pro tip: Venngage has a guide on how to pick the right type of charts for your data that is very helpful to use.

To show importance use numbers in a bold font or a mixture of text and icons.

Explain your charts plainly, so that the data is simple for the reader to comprehend.

• In addition to a description, you might also further explain sections of your charts so readers will gain a stronger meaning of certain points.
• You do this by merely including a short description and featuring certain points.

Use icons to make an illustration about your statistics.

• Icons can be used as building blocks for a design by merely placing them the same way you would parts of a drawing.

Guide the reader's eyes with directional cues.

• Directional cues are things like arrows, lines, numbers, pointing, eyes looking in a certain direction, etc. to show the reader what order to view the infographic.

To make charts more interesting, use a muted background image that fits your theme with a chart over top.

• The background image you select should be muted enough that the chart numbers and points are clearly legible.
• Pro tip: Adjust the image's opacity to make it more see-through.

If you have a list of statistics, number them to make it simpler for the viewer to read your infographic.

• Right now, it's popular to have numbers in the title of a blog article, following that pattern you can number your infographic to encourage readers to view it.
• A numbered list helps create an organized and orderly infographic.

Use colored blocks to divide your Statistical Infographic into sections.

• Easy way to arrange your Statistical Infographic while also creating interest.
• You can choose to use two colors or use a different color for each section depending on your theme and data.

Pictograms can also be a smaller part of the infographic.

When using statistics be upfront in what challenge or question they tackle.

• You must give your reader perspective as to why your statistic should matter to them.
• When putting data in a chart it's best to also add a description with your chart, or at the very least a descriptive header.

To emphasize a point you want viewers to take note of use a contrasting color.

• To make sure readers are seeing the information you want them to see, using a color that magnifies that certain data point you want them to take away can help.
• When making a Statistical Infographic for a company or brand it's best to use their brand colors and fonts for your design.
• Pro tip: Using the brand colors and fonts for all your promotional materials is very important for expert-looking designs, as in the designs made for the library that you can access here.

Try visual patterns and quirky icons to give your Statistical Infographic a personality all its own, depending on the theme, subject, and objective.

• Statistics don't have to be dull and boring, use icons to create interest and insert excitement.
• Pro tip:  While it is fun to experiment with fun patterns and unique icons, don't forget you still need to reflect the theme of your data, consider the colors of the brand and the mood you want to elicit.

Combine your statistics into segments founded on topic, key information or region of data.

• By grouping your data into segments, it helps the reader see patterns and find connections in your data.
• Pro tip: Using descriptive segment headers, group your statistics into segments by theme or find similar characteristics.
• Some of the ways you can combine data in your Statistical Infographic:
  • by topic
  • by region
  • by demographic
  • by time period

Using bright colors in the header banners to divide segments, and draw the reader's eye down the infographic also works as directional cues.

With a neutral background select one bright color to make numbers, icons and important text stand out.

• Color highlights really pop when put next to a grayscale or neutral background.
• Pro tip: By making the important data you want to emphasize a bold, bright color, even a reader just scanning your infographic will doubtfully not miss that detail.

For an infographic for social media, choose one important or life-changing statistic.

• When designing for social media, you are typically designing for mobile, so the important thing is to not go out of control with your design.
• Use fonts that are easy to read and keep your text short.
• Have one focal point to stop viewers in their scroll and have them want to read more.

Use a light/white text on a dark background for a contrasting design.

• To make you design stand out from the crowd, try something different than what is standard.
• Using a dark background with light accent colors, as long as your text is legible, is one way to do break the mold.
• Pro tip: Be sure to follow the rules for Accessibility with this one.